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Brajesh Chhibber

PartnerGurugram

Leads the firm's work with automotive and advanced industries clients and coleads McKinsey Center for Future Mobility in India; advises clients on strategy, product-planning and development, margin-optimization, and operations transformation topics

Leads the firm's work with automotive and assembly clients and co-leads McKinsey Center for Future Mobility in Asia; advises clients on strategy, digital and analytics, product-planning and development, margin-optimization, operations transformation, and capability building.

Brajesh is a partner based in Delhi. He works with leading companies in the automotive and assembly sector enabling them to drive change at scale while building capabilities and creating value. Brajesh co-leads the McKinsey Center for Future Mobility in Asia, the firm’s thinktank on new age mobility disruptions, and is focusing on helping clients in emerging markets change to a more sustainable & connected mobility format.

Examples of his recent client projects include the following:

  • Design and built an ‘integrated digital customer platform’ for a leading passenger-car OEM
  • Modularization of product design for a large two-wheeler OEM, with the objective of reducing part-bin complexity, increasing time to market, and improve cost base
  • Margin improvement program at a large industrial machinery player with operations in textile machinery and machine tools
  • Cost-transformation program at a marquee two-wheeler OEM, along with institutionalizing the cost culture and necessary capabilities to sustain the impact
  • Electric vehicle strategy for an attacker OEM, along with helping the client secure product partnerships and build this business vertically from scratch
  • EV strategy for a power-solutions supplier to select opportunities for growth in the EV ecosystem and build partnerships
  • Front-end network design a leading Indian passenger-car OEM with a focus on improving service levels and optimizing network cost

PUBLISHED WORK

Hydrogen will help decarbonise our commercial vehicle traffic,” Livemint, July 2023

The future of mobility: Transforming to be ahead of the opportunity,” McKinsey & Company, October 2022

The Indian automotive industry: From resilience to resurgence?,” McKinsey & Company, March 2021

How automakers can steer themselves out of this crisis,” Livemint, May 2020

6 ways to reignite India’s auto industry,” Livemint, December 2019

The future where India will make its moves,” Livemint, December 2018

PAST EXPERIENCE

Schneider Electric
Head of strategy in India

Maruti Suzuki
Product development engineer

EDUCATION

Indian School of Business
MBA, finance and strategy

Indian Institute of Technology
Btech, mechanical engineering