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Eren Cetinkaya

PartnerIstanbul

Co-leads our work in petrochemicals globally. In addition, he works with his clients across the world in petrochemicals, oil & gas, electric power, mining and steel.

Eren coleads our work in petrochemicals globally. Moreover, he leads our energy and materials work in Turkey and Azerbaijan, serving clients across a range of industries including chemicals, oil and gas, electric power, mining, and steel. He has served clients in Europe, the Middle East, North America, and Asia.

In his recent work, Eren has had the experience to serve his clients in various functional areas, including strategy, operations, organization, and sales and marketing. His major focus is collaborating with clients for long-term performance improvement and transformation programs. In this setup, he led several performance transformation programs for multiple regional petrochemicals companies, focusing on procurement, commercial, operational, and energy efficiency areas.

Eren has a special interest in advanced analytics and its applications in industries for performance enhancements. In this field, he worked with several clients to develop and deploy advanced-analytics-based approaches to improve operational and commercial performance. These works have been transformational, helping shift his clients from experience-based decision making to data and optimization-based decision making.

Prior to joining McKinsey, Eren was an operations research and optimization practitioner working in academy and in the oil and gas industry. He holds a patent in optimization algorithms.

PUBLISHED WORK

Petrochemicals review: Where we are now and where we’re going,” McKinsey & Company, May 2024

Türkiye’s sustainability transformation: The net-zero opportunity,” McKinsey & Company, May 2024

Securing the competitiveness of the European chemical industry,” McKinsey & Company, February 2023

Excellence in petrochemicals: What it will take to win,” McKinsey & Company, December 2022

How the petrochemicals industry can benefit from advanced analytics,” McKinsey & Company, May 2022

Petrochemicals 2030: Reinventing the way to win in a changing industry,” McKinsey & Company, February 2018

“Blurred Line: The Telecom Case for IT-Network Convergence,” McKinsey & Company, March 2016

An adaptive multiquadric radial basis function method for expensive black-box mixed-integer nonlinear constrained optimization,” Engineering Optimization, January 2013

PAST EXPERIENCE

Schlumberger-Doll Research
Research scientist, uncertainty, risk and optimization

Stephen M. Ross School of Business
Researcher and instructor

EDUCATION

University of Michigan
Industrial and operations engineering

University of California, Berkeley
Industrial Engineering and Operations Research

Middle East Technical University
Industrial engineering