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Harald Deubener

Senior Partner, Global coleader of the Automotive & Assembly PracticeStuttgart

Coleads McKinsey’s Automotive & Assembly Practice globally, supporting clients in the automotive and mobility, machinery, aerospace and defense, electronics, and semiconductors sectors

Harald is a senior partner in McKinsey’s Stuttgart office. He coleads McKinsey’s Automotive & Assembly Practice globally, supporting clients in the automotive and mobility, machinery, aerospace and defense, electronics, and semiconductors sectors. With over 15 years of experience, Harald has a deep understanding of the entire value chain in the advanced industries sector and has supported clients across Europe, the United States, China, and Japan.

Harald has led multiple supplier performance improvement programs, driving efficiency and cost reduction for clients. He has also developed and implemented product strategies and platform optimizations for leading OEMs, enhancing their market competitiveness. Additionally, he has designed and executed growth programs for industrial companies, focusing on market expansion and revenue generation. Moreover, Harald has conducted multiple due diligence projects in the automotive sector, providing critical insights for investment decisions.

His client work involves serving high-performing iconic industrial companies on strategic, organizational, and operational topics. Harald’s goal is to help his clients win during the strongest transformation the industry has seen in decades. Prior to his current role, he led McKinsey’s Advanced Industries Practice in Germany and Austria, served as the European leader of McKinsey’s CFO work, and led the Strategy & Corporate Finance Practice in Germany.

PUBLISHED WORK

European automotive industry: What it takes to regain competitiveness,” McKinsey & Company, March 2025

A long-term vision for the European automotive industry,” McKinsey & Company, 2019

Snapshots of the global mobility revolution,” McKinsey & Company, 2019

EDUCATION

INSEAD
MBA

Technische Universität Darmstadt
MS

KTH Royal Institute of Technology
MS