Tobias is a core member of McKinsey Advanced Industries Sector with extensive experience in Mobility (people and goods) and other ecosystem-focused business models. He co-leads McKinsey’s work around corporate-startup collaboration globally, and start-ups more broadly in Germany.
Recent examples of his work include:
- Mapping of best practices and case examples around various corporate startup collaboration models
- Perspective on ecosystem-driven plays in European B2B startups space
- Blueprint for an industrial platform business
- Digital Talent acquisition for a major airline, utilizing the experience of start-ups
- IoT strategy for a leading industrial player
- Hands-on digital and customer centricity transformation by building and leading a digital unit within the existing company, including setting of strategy, design and development of relevant software, hiring of talent and go to market of the product
- Revenue boost for new business unit of existing player
- Software-first strategy for a large IT service provider in a challenging market context, including syndication with all relevant management stakeholders
- Development of proof of concepts on application of artificial intelligence for industrial players in Germany, e.g., in the context of predictive maintenance
- Development of an MVP for holistic Omnichannel experience in a fragmented IT landscape
- Robotaxi and Mobility as a service (Maas) strategy for a large automotive OEM, incl. startup partnership opportunities
- Use case branchout for Transportation as a service (Taas) incl. map of existing players across mobility stac
- Data transformation for a large industrial player leveraging the start-up ecosystem
- Top management dashboards for a Saas player
- Start-up strategies for different European geographies