Warren is a senior partner based in New York. He currently leads McKinsey’s Consumer Packaged Goods Practice in North America, and serves clients in the consumer-goods, retail, consumer-health, and private-equity industries.
He has deep experience in sales, marketing, digital, organization, as well as strategy and merger integration. Prior to his current role, Warren previously led our Global Consumer Private Equity Practice.
Warren has over 18 years of experience working extensively across Africa, Brazil, China, Europe, the Middle East, and North America.
Examples of recent client experiences include the following:
- leading the integration of two consumer health companies and the growth strategy for a specialty retailer as well as the due diligences of multiple consumer and retail businesses in food, apparel, pet, beverage, and fitness sectors
- redesigning the operating model for a leading consumer-goods company
- driving the growth strategy for a food and beverage company
- developing the pricing and promotion strategy for a fitness company
- Assisting in the international expansion for a snack and confectionary business
- Guiding the M&A strategy for a global food business
- driving the end-to-end transformation of a polyethylene terephthalate (PET) - manufacturing business
Published work
“Connecting for growth: A makeover for your marketing operating model,” McKinsey & Company, October 2024
“An update on US consumer sentiment: Consumer optimism rebounds—but for how long?,” McKinsey & Company, August 2024
“Rescuing the decade: A dual agenda for the consumer goods industry,” McKinsey & Company, June 2024
“An update on US consumer sentiment: Are consumers on the cusp of a shift?,” McKinsey & Company, May 2024
“Consumers: Spending more to buy less,” McKinsey & Company, February 2024
“How product design can yield ‘triple wins’: Growth, margin, and sustainability,” McKinsey & Company, January 2024
“The trends defining the $1.8 trillion global wellness market in 2024,” McKinsey & Company, January 2024
“For US consumers, it’s a matter of ‘and’—not ‘or’,” McKinsey & Company, October 2023
“How consumer-packaged-goods companies can drive resilient growth,” McKinsey & Company, October 2022
“Still feeling good: The US wellness market continues to boom,” McKinsey & Company, September 2022
“Skinny design: Smaller is better,” McKinsey & Company, April 2022
“Five-star growth: Using online ratings to design better products,” McKinsey & Company, August 2021
“Feeling good: The future of the $1.5 trillion wellness market,” McKinsey & Company, April 2021
“Consumers with food allergies: A growing market remains underserved,” McKinsey & Company, September 2020
“Understanding and shaping consumer behavior in the next normal,” McKinsey & Company, July 2020
“Cashing in on the US experience economy,” McKinsey & Company, December 2017
“Getting the price right in consumer health,” McKinsey & Company, March 2015
“Cashing in on the booming market for dietary supplements,” McKinsey & Company, December 2013
“Healthy, wealthy and (maybe) wise: The emerging trillion-dollar market for health and wellness,” McKinsey & Company, May 2012
Past experience
Grant Thornton
Accountant and auditing trainee
University of Witwatersrand
Lecturer
Education
University of the Witwatersrand, Johannesburg
Masters of commerce, finance and accounting